An insights strategy for winning companies
![Image](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiW4yJI0Rs6shxSVKoohUwWAkYtl3C9TiVfqa_ZVqSEB69Afq1zfibqbqjx1mQnm5ho1VppX2wFxiRDPu6zmDd5U11hgfnQPQ8jgx9q_e4-gHPpA1y0WyP7XLloO40YoLs1oY7xVy4xYdc/s1600/insights-to-analytics-process+%25281%2529.png)
An executive summary Companies struggle to gain maximum benefit from analytics and insights since Analytics is seen as a support function, not a business partner and therefore is not prioritized high enough Analytics is separated from business processes and insights are produced away from execution Under-resourced, inflexible analytics stack, which doesn’t enable speed to react to changing needs